My Music Marketing Project was overall a fun process. In this blog post, I will be discussing all of the stages of my project. To start off, let's discuss the research and brainstorming process. I worked with four other people and each one of us had similar ideas. Therefore, the research and brainstorming process was not hard at all. My group members and I found ways to incorporate everyone's ideas into the storyline. Regarding the research portion, each one of us researched a specific album and/or case study related to our music genre. Doing this, caused us to work efficiently and save valuable time.
The filming of my Music Marketing Project was incredible. The song we chose to film to was "Coming Home," by Leon Bridges. The genre of this song is soul. My group members and I were very excited to work with and/or portray soul music in a music video. We filmed over the course of a few days and took quality time to film, to get the best shots and scenes we could. Our post-production included us carefully editing our video and developing a detailed presentation about our chosen music genre. Editing took up to two days because we wanted to make sure that each scene/shot fit the correct part of the song.
The presentation was a major part of the grading of our project. This caused us to take valuable time and consideration on how we planned to explain each topic in our presentation. Each one of us completed a set amount of slides and reviewed our topics. We constantly reviewed each topic so when we presented in front of the entire class, we would know exactly what we were talking about. Overall, the Music Marketing Project has taught me a lot. Through the process of completing it, I learned how to use my time efficiently and work better with others. Additionally, I better understand the process of making a music video and I am more familiar with the soul music genre. Being able to know how to manage my time correctly and cooperate with others will be very useful when it comes to the Cambridge portfolio.
Examples of my project:
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